GEO Domains

The term GEO domain refers to domain names that refers to the geographic locations, such as cities and countries.

A GEO targeting domain name targets both the location and industry such as AtlantaCarDealership.com, it targets Atlanta (geographically) and the car dealership (industry).

Top 3 reasons GEO Domain names work

1. Local Authority

Even with the advancement of internet, it still remains in our nature to do business locally.  The average person will choose a company close to him as opposed to a company that is miles away, it’s a trust factor. We trust companies that are located locally and easily reachable. In case of any problem, you can easily drive down and sort things out. If your goal is to become a local authority, you need a Geo domain. Location, location, location.

2. Category/Brand Awareness

Is your business associated with a well-known category or brand? It makes perfect sense to align your domain name with the category or brand using Exact-Match URL and GEO-targeting.

An example: You have a car dealership in Atlanta, you can go for a domain that is both exact match and GEO-targeted by getting something like: AtlantaCarDealership.com

3. Easier to Rank in Search Engine

As you know, there are many things that go into getting a higher rank in the search engines and with the proper keywords, meta tags, etc…a GEO domain name specific to your industry and your location will give you a higher ranking.

Excerpt from Google:

“Key factors in your results – To give you the most useful information, Search algorithms look at many factors and signals, including the words of your query, relevance and usability of pages, expertise of sources, and your location and settings. The weight applied to each factor varies depending on the nature of your query.”
That is Google’s explanation on the user/searchers end, Google has to include the location or people would stop using their search. For instance, would you continue using a search engine that keeps giving you Omaha Nebraska Web Designs results when you are looking for St Augustine Web Designs? No, so again it all about Location, location, location!

Price: $500

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